Summary
A newly published patent reveals thatElectronic Artsis working on a branching battle pass system that would allow players to navigate a non-linear map and choose their desired reward path. Severalpatents filed by EAhave given audiences insights into the company’s research and development efforts, and this latest document has once again highlighted EA’s focus on battle passes.
Since its founding in 1982,Electronic Arts(EA) has become a powerhouse in the video game industry. EA has continued to expand its presence in gaming, becoming synonymous with numerous sports titles and building up its in-house franchises likeThe Simsfranchise. In recent years, EA has consistently integrated battle pass systems into its games, and a recent patent filing seems to confirm the company’s dedication to monetized content.
According to a patent filed by EA in August 2023, the company is developing a new battle pass with branching paths that would allow players to choose which rewards they want to unlock as they progress through the system. Most games utilize a linear leveling system, requiring players to unlock rewards in a predetermined order. This new branching battle pass system would offer players a non-linear map of unlockables, allowing players to choose their preferred path, based on the rewards available. Players would have greater control over how they upgrade their character, which could incentivize the use of the branching battle pass system. However, it is key to note that companies likeEA frequently file patentsthat are never brought to fruition, so there is no guarantee that this branching battle pass will be made available to the public.
EA Branching Battle Pass System Patent Details
As detailed in the EA branching battle pass patent, this new system would offer players a non-liner leveling system, giving fans more control over how they progress. For example, one path may offer multiple weapon upgrades while another may offer several character skins. Users wanting to improve their competitive gameplay may prefer to focus on weapon unlocks rather than having to collect cosmetic items before reaching their desired upgrades. With the branching battle pass system, players would be able to avoid unwanted items and instead focus on their preferred unlockables. Similar in structure to thesphere grid inFinal Fantasy 10, this branching system could potentially improve some users' views on battle passes, though it remains unclear if the system will ever be released.
While thecontroversies of battle passesremain polarizing among gaming audiences, companies like EA continue to find new ways to integrate the system into various titles and franchises. Whether a branching battle pass could provide a breath of fresh air to the frequently used system remains to be seen, but it seems apparent thatElectronic Artsis continuing to focus on battle passes both in its games and behind the scenes.
